Have you decided to open a restaurant franchise but can’t seem to make up your mind? With so many types of food and restaurant options out there, it's understandable. Choosing a franchise is a tough decision. You could go with a standard fast-food choice. But that won’t set your location apart from the crowd. To make a splash as a franchise owner, consider getting in on the ground floor of the latest in restaurant innovation. 

Poké restaurants are making waves in the casual dining industry. It’s the hot new food trend and the perfect chance for you to open a unique and crowd-pleasing restaurant. But what exactly is poké? And why should you help launch this newer concept?

What Is Poké? 

Poké is a traditional Hawaiian cuisine that reached the mainland a few years ago. The star of poké was traditionally chunks of meat or seafood. These days, most people view it as a seafood dish. Typically the protein is marinated, and the seafood can come in either cooked or raw form.

The protein of choice is then added to a customizable bowl, salad, or burrito. The base of the bowl is usually some sort of noodle, rice, or salad blend. You can get creative topping your bowl, salad, or burrito with a wide variety of dressings and fruits and vegetables. 

Why Is It Popular? 

Poké restaurants are a step above traditional fast food joints. They have a classier and more upscale feel while providing a relaxed atmosphere for diners. Since the entrées are customizable, customers can get as creative as they want, and can regularly enjoy poké without ever having the same meal twice.

Plus, customers love having healthier dining options. Since poké ingredients are all fresh and basically a bowl of healthy proteins, vegetables, fruits, nuts, and crunch options, people feel good about eating poké. They can mix and match flavors while staying health conscious. It is a win-win for everyone!

If you’d like to learn more about starting your own poké restaurant franchise, reach out to Pokémoto today to learn more about how to get started!